Brand & media kit

Tell your community where to find you.

Everything an organization needs to feature Venturer on a website, a printed handout, or a newsletter: logos in every format, our colors, a few simple rules, and copy you can paste in.

Free to use when you’re pointing people to Venturer. No need to ask first.

Start here

Which file should I use?

The three places organizations most often feature Venturer, and the file that suits each one.

  1. Website “Follow us” links

    Use the feather mark or the app icon beside your other social icons, and link it to your organization’s Venturer page.

    Feather mark · SVG, or App icon · PNG
  2. Printed handouts & posters

    Use an SVG so the logo stays sharp at any size. Printing in one ink, or photocopying? Use the black version.

    Full logo · SVG (color or black)
  3. Email newsletters

    Email apps don’t reliably show SVGs, so use a PNG and set its display width in your email builder, around 160–200px.

    Full logo · PNG

Logos

Pick a shape, then a color.

SVGs scale to any size and are best for print and websites. PNGs have transparent backgrounds and work almost everywhere else, including email.

Full logo

The feather mark and the Venturer wordmark together. Use it wherever there is room, and whenever the name has to do the introducing.

Feather mark

The mark on its own, for small, square spaces: a row of “Follow us” icons, a map pin, or a sticker. Pair it with the word Venturer nearby.

App icon

The rounded icon people see on their home screen. It sits naturally in a row of social media icons, so it is a good choice for a “Follow us” link.

Venturer app icon

Square app icon

Square PNG. Round the corners in your layout if you like (about 22% of the width), or crop it to a circle to match other icons.

Color

Two feathers, two colors.

Use these values if you set type or shapes beside the logo. Select any value to copy it. CMYK values are approximate; ask your printer to match the hex color if accuracy matters.

  • Venturer Navy

    The left feather. Our primary color on light backgrounds.

    HEX
    RGB
    CMYK
  • Vermilion

    The right feather. An accent, never a background.

    HEX
    RGB
    CMYK
  • Navy on dark

    Replaces Venturer Navy on dark backgrounds so the mark stays legible.

    HEX
    RGB
  • Ink

    The wordmark on light backgrounds, and the one-color logo.

    HEX
    RGB
    CMYK

Using the logo

A few simple rules.

They keep the logo recognizable wherever it appears, so people know exactly what to look for.

Give it room

Keep empty space around the logo at least half the height of the feather mark. Text, images, and the edge of the page stay outside it.

Keep it legible

Don’t use the full logo narrower than 120px on screen or 1 inch (25 mm) in print. Below that, switch to the feather mark, which works down to 24px.

Please don’t

  • Don’t stretch or squash it.

  • Don’t change the feather colors.

  • Don’t rotate or tilt it.

  • Don’t add shadows, glows, or outlines.

  • Don’t put the color logo on busy images.

  • Don’t crowd it or rebuild the wordmark.

Ready-to-use copy

Words to go with the logo.

Adapt these freely. For the link, use your organization’s page on Venturer, so people land straight on your events. Not sure of the address? Email us and we’ll send it.

Follow line

For a website footer, flyer, or email sign-off.

Follow us on Venturer to see our upcoming events and get reminders before they start.

One sentence

For a newsletter blurb or social caption.

Venturer is a free app for discovering nearby events, local deals, and recreational leagues, all in one place.

Short paragraph

For a newsletter feature or a “Where to find us” page.

We share our events on Venturer, a free app that brings local events, deals, and recreational leagues into one place. Follow us on Venturer to see what we have coming up, save the events you’re interested in, and discover other things happening nearby. Venturer is available on the web, iOS, and Android.

Need something else?

We’re happy to help you spread the word.

Need another file format, a QR code for your organization’s page, or help with a co-branded flyer? Get in touch.